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What is SEO Lesson 8

What is SEO?

The fantastic definition of the SEO is the procedure of optimizing your website to search engine. SEO stands for Search Engine Optimization. SEO is a technique that is used for website optimization on search engine. The proper SEO provides the website high rank in the search engine. SEO provides more traffic from the search engine and improve the rank of the website. SEO facilitate the website in increasing the rank and catch more visitors from the search engine. SEO is a procedure that is designed and developed a website to get apex position in the search engine results. There are two main types of SEO like On-page SEO and off-page SEO.

1. On-page SEO

On-page SEO is also known as on site On-page SEO. It is procedure that optimize the structure and content of the web page. The on-page SEO facilitate the search engine crawlers understand the real meaning of your web pages. The on-page SEO is vital for the website pages to give the real meanings of the content, which they have. The search engine during the searching ranking the web pages with relevant keywords and other search terms those are used on the web pages. The on-page SEO help the search engine that which keywords admin wants to rank. The on-page SEO is fantastic service and it is more beneficial than other SEO.

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On-page SEO techniques:

The followings are few important techniques used on page SEO.
1. It is important and necessary for the webmaster or writer that they must publish high quality and demanded contents in their posts. 2. Similarly, optimize your web page titles and provide well meta description.
3. Optimize your page contents according to the modern requirement of the search engine.
4. Creates headline and arrange your contents fantastically.
5. Use SEO images and other multimedia assistance.
6. Optimize your website URL according to the latest demands of the search engine.
7. It is very necessary for the webmaster to develop internal links among the different posts or pages.
8. Use quality external linkage to improve your website.
9. Enhance your page loading speed through quality hosting.
10. The website must be responsive and it should be open in all devices including mobiles.

Technical SEO:

It is procedure to optimizing your website for the crawling and indexing phase. This SEO provides excellent search engine access and index the website without any issue. It is technical because it does not interrupt the content of the website and the main objective of the technical SEO is to optimize the website. Technical SEO is not working on the content of the website, but it works technical issues of the website. Through outstanding technical assistance it enhances the ranking of the website on the search engine. The technical SEO work on the issues like quick uploading, easier to crawl and simple for the search engine to understand. The technical SEO is also a part of on page SEO that improve the element linked with your website and in this way higher the rank of the website. The technical SEO work in different tracks like site maps, meta tags, JavaScript indexing, linking, keyword research and other related things.

Off-Site SEO:

The off site or off page SEO is used to increase the ranking of a website in the search engine. There are many statements about this type of SEO and some say that it is the link building, but it is not correct for this type of SEO. In off site SEO the activities or attempts are made outside the website. The followings are few techniques used in off site SEO to like link building, social media marketing and brand mentions. In this way through off site SEO website will enhance their rank among other websites.

Off-site SEO important

The search engine try to produce most outstanding result against the people search. The search engine try to follow the on-site SEO and off site SEO for better results. The website that is fantastic according to its contents and has high quality back link will get high rank in the search engine. Similarly, the sites those are linked with social media like facebook, tweets or pins and these websites are shared among the people and get high rank on the search engine. Benefits of ‘off-site SEO
The followings are few basic advantages of the off site SEO.
1. In this SEO the website get higher ranking in the search engine and in this way they secure more visitors or traffic from the search engine.
2. In this SEO the website also get good page rank on the Google.
3. The SEO was framed by the Google founders that are why it has more importance.
4. These types of website also get more exposure in different browsers.

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